New Delhi: In the area of balanced diets, juices often play a silent but important role, as they are full of essential nutrients and hydration. As India witnesses a rise in health awareness, juice shops not only offer fruit and vegetable blends but also protein shakes, tapping into a lucrative market for health-focused consumers.
Juice business: essential requirements
To start a juice corner, it is essential to obtain permission from the food authority of the municipal corporation. Once the regulatory aspect is resolved, setting up a store involves renting a space in the market and equipping it with the necessary machinery, such as fruit blenders, slicers and refrigerators. (Also read: 10 IITians at the helm of the world’s leading technology companies)
Juice business: audience
While targeting a broad audience is essential, catering to specific demographics, such as gym-goers and fitness enthusiasts, can improve business prospects. (Also read: ‘Return to office or…’: TCS issues final warning to employees working from home)
Offering special offers and promotions for this segment and strategically locating the store near gyms can increase visibility and attract health-conscious customers.
Juice business: investment details
Starting a juice corner can prove to be a profitable venture, requiring an investment of around Rs 5-7 lakh for store essentials. The juice market remains strong throughout the year, making it an attractive business opportunity.
Juice business: profit margins
The profit margin in the juice business can vary, but typically ranges between 50 and 70 percent of each glass of juice sold.
Juice business: profits
For example, one day’s sales totaling Rs 10,000 could generate a net profit of around Rs 5,000, depending on factors such as sales volume and operational efficiency.