Monday, March 4, 2024
Monday, March 4, 2024
HomeFashionEight legendary supermodels reunite to relaunch an iconic '90s fashion brand

Eight legendary supermodels reunite to relaunch an iconic ’90s fashion brand


Who better than eight of the most iconic supermodels of the 90s to relaunch one of the most iconic brands of the decade?


Today, February 8, 2024, Donna Karen New York announces her return to fashion with a new photoshoot starring Cindy Crawford, Linda Evangelista, Amber Valletta, Shalom Harlow, Carolyn Murphy, Imaan Hammam, Karlie Kloss and Liya Kebede.


In addition to bringing together eight industry legends for a photo shoot by celebrated photographer Annie Lebowitz (one can only imagine the schedule coordination involved), the “In Women We Trust” campaign celebrates Donna Karan New York’s singular vision of “timeless elegance, empowered women and accessibility.” luxury, designed for today’s women,” according to a press release. As Evangelista explained in an interview with the brand, “Donna represents strength and sensuality. You can be whoever you want to be.”


Best known for popularizing the capsule wardrobe, Donna Karen New York’s “essentials” line changed the way women dressed forever. She “she introduced a powerful new style of dress, which celebrated women and their bodies. That was her sweet spot, and it still is,” Crawford said. The new relaunch aims to capture that essence and represent the past, present and and future.


Naturally, the team turned to the original Donna Karen New York for design inspiration, mining vintage pieces and pulling details from the brand’s significant archive. In the collection you’ll find modern classics like crisp cotton shirts, well-cut jumpsuits and versatile draped dresses, as well as standout pieces like a lightweight jacket inspired by Karen’s “7 Easy Pieces” sartorial formula.


The bottom line? “It’s not about the clothes. It’s always been about the woman. in the clothes,” Valletta said.


The Donna Karen New York Spring 2024 collection will be available globally on February 8, 2024 at DonnaKaran.com and in select stores.


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