Tuesday, February 27, 2024
Tuesday, February 27, 2024
HomeFashionKendall Jenner stars in Calvin Klein's spring campaign

Kendall Jenner stars in Calvin Klein’s spring campaign

Kendall Jenner will once again appear in Calvin Klein’s spring women’s campaign.

Photographed by Mert Alas, Jenner, a long-time Calvin Klein brand ambassador, is seen modeling Calvin Klein’s relaxed trench coat, with a soft, drapey silhouette and flowy construction. The 28-year-old is also wearing the structured stretch jacket and matching structured stretch wide-leg pants, and she’s carrying the line’s leather crossbody bag, a compact day-to-night leather model.

Kendall Jenner models the relaxed trench coat for Calvin Klein.

Mert Alas, courtesy of Calvin Klein

The seasonal campaign launches Tuesday on calvinklein.com and content will roll out across Calvin Klein’s social channels throughout the week. Your campaign images will also appear in outdoor locations around the world.

The campaign was designed by Emmanuelle Alt.

Kendall Jenner for Calvin Klein spring campaign.

Kendall Jenner for Calvin Klein’s spring women’s campaign.

Mert Alas, courtesy of Calvin Klein

The project with Jenner follows the successful Calvin Klein underwear campaign starring Jeremy Allen White, also photographed by Alas. Launched on January 4, that campaign generated $12.7 million in media impact value for the brand in less than 48 hours, according to Launchmetrics.

Jenner, who is also the creative director of Fwrd and a global ambassador for L’Oréal Paris, was seen last fall in campaigns for brands including Calvin Klein, Stella McCartney, Bottega Veneta (ahead of spring 2024), Fwrd and Gucci Valigeria. travel line.

Jenner has appeared in Calvin Klein advertisements since 2015.

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