Tuesday, March 5, 2024
Tuesday, March 5, 2024
HomeFashionThis Edgy '90s Makeup Look Is Replacing Girls' Clean Looks at NYFW

This Edgy ’90s Makeup Look Is Replacing Girls’ Clean Looks at NYFW

What goes up must come down, including the beloved but controversial “clean girl” aesthetic that has been flooding catwalks, social media, and city streets in recent years. For anyone who prefers martini-soaked nights to early-morning Pilates or understands that true effortless beauty looks involve smudged eyeliner and blowouts, the edgy grunge-inspired makeup and hairstyles that have started popping up on TikTok, the red carpet and now, New York Fashion Week’s Fall/Winter 2024 runways are a welcome respite.

Minimalist beauty looks will always be a fashion week staple, but this season, several designers are co-signing the messy, blurry eye makeup associated with the ’90s music genre, albeit with elevated, modern touches. Take Jason Wu, who paired fresh skin with bold winged eyeliner. Then there’s Anna Sui’s vampy burgundy smoky eyes and her matching matte lip. What makes these familiar styles read fresh are the finishes of the products used and the unique shapes the professionals create. Not to mention trendy hairstyles that complement makeup. At Altuzarra, the models’ soft hairstyles juxtaposed the exaggerated navy blue eye. And then there’s Prabal Gurung, who showed off wet-looking, windswept waves with oil-stained eyes and lips.

Ahead, all the best modern grunge eye makeup looks from the NYFW F/W ’24 runways.

Jason Wu

Dave Kotinsky, GETTY Images for TRESemmé

Jason Wu presented a graphic, edgy twist on the classic winged eyeliner. main makeup artist Diana Kendall created the bold eye using the jewel stick from the designer’s eponymous cosmetics line, and then top it off with the Hot Fluff Eyelashes mascara to highlight the eyes. Meanwhile, the main hairdresser Jimmy Pablo kept the hair easy, creating a “sleek and tousled” look by combing the front sections of the hair back with TRESémme Extra Hold Gel and curl the media. He sprayed the textured section with TRESemmé Keratin Smooth Weightless Anti-Frizz Finishing Spray for greater shine and hold.


Courtesy of ADDICTION Tokyo

Area creative director Piotrek Panszczyk literally pays tribute to the eyes In this latest collection, they were naturally also the focal point of the makeup. ADDICTION Tokyo’s global creative director Kanako Takase lined her eyes with the brand The eyeshadow cream in Black Beach and The matte eyeshadow in Bad Car for a graphic effect.

Proenza Schouler

World Water Day/Getty Images

Think of Proenza Schouler makeup as a calm, luxurious take on grunge. After the models’ skin was prepared with soothing and barrier-restoring products, Kate Somervillemain makeup artist Diana Kendall She added a smudged brown or black eyeliner to the outer corners of her eyes, finishing off the subtle look with a coat of mascara. The hairstyle of Guido Palau he did the same. She added a touch of tousled texture to the hair with a curling iron and Bumble and bumble Dryspun Texture Thickening Light Spray.

Helmut Lang

Manny Carabelt/Getty Images

Glamorous makeup destroyed by the elements (read wind and rain) was makeup artist Daniel SalstromHelmut Lang’s direct reference point when creating blended eye makeup. However, the deconstructed smoky eye also looks grunge. Sallstrom turned to a handful of MAC Cosmetics products backstage, including the paint sticks and Kohl Eyeliner. main stylist Jawara followed suit with the slicked back, windblown style she achieved Hesitate and hesitate products.

Prabal Gurung

Dipasupil Day/Getty Images

Prabal Gurung’s Fall/Winter 2024 beauty look is the definition of the “dark romance” aesthetic. For makeup, main artist. Romero Jennings I created oily eyes with MAC Cosmetics. paint stick, eye kohland eye color. Her lips were equally shiny, with the brand’s touch. MACximal lipstick in Ruby Woo, Candy Yum Yum or Sin applied as a base. Stylist JawaraThe fragmented and wet-looking style of was made with Wella Professional products and the new exclusive products for Dyson professionals supersonic dryer.

anna sui

George Chinsee/World Water Day/Getty Images

Black eye makeup isn’t the only way to go grunge, as evidenced by the moody burgundy smoky eyes and corresponding matte lip. Dame Pat McGrath conjured for Anna Sui’s latest collection. The hair was also a nod to the ’90s. hairstylist and R+Co Blue co-founder garren He told editors backstage that the soft, updo hairstyles were “grunge chic” and were inspired by the looks of the decade’s top models. She even gave one a long haircut with bangs and a tiered cape, a nod to Linda Evangelista.


Nina Westervelt/World Water Day/Getty Images

The words “stylish” and “grunge” don’t usually coexist, but Diana KendallAltuzarra’s makeup is clearly an exception. At first glance, the exaggerated smoky eye may appear black, but it is actually a gradient, made with Laura Mercier Caviar Stick Matte Eyeshadow in Midnight Blue and Caviar Tightline Eyeliner in Tuxedo. The pencil-thin brow further enhances the ’90s-inspired look. JawaraThe various hairstyles executed with FEKKAI The products were also simple but sophisticated.

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